The Software Survey Results
Just polishing the report from the software survey. The data is pretty interesting, and really does emphasize the need for something like Idealware. There’s a ton of money and time being spent – easily into the hundreds of millions of dollars worth, potentially a billion dollars or more across the sector. But the results of this spending aren’t good – only 58% agreed that they had in general the right tools to do their jobs, only 49% that they were even aware of most of the tools that were likely to be helpful. And this from primarily N-TEN folks – presumably more tech savvy than most.
One of the key questions to me in the survey was what people would be willing to pay for something like this. 52% were willing to pay something, which I’m actually heartened by. And it seems like for a lot of those who said they weren’t likely to pay anything, it was because they were suspicious of a nonprofit charging – hopefully some could be swayed with useful reviews from a trusted organization. Though the overall cheapness of the nonprofit sector certainly shouldn’t be discounted – information will have to be extremely useful in the immediate short term for people to pay.
One of the key questions to me in the survey was what people would be willing to pay for something like this. 52% were willing to pay something, which I’m actually heartened by. And it seems like for a lot of those who said they weren’t likely to pay anything, it was because they were suspicious of a nonprofit charging – hopefully some could be swayed with useful reviews from a trusted organization. Though the overall cheapness of the nonprofit sector certainly shouldn’t be discounted – information will have to be extremely useful in the immediate short term for people to pay.
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