New articles: Constituent Management Extravaganza!

It’s a constituent management extravaganza! This month, our new articles offer two different lenses on the issues of constituent tracking. First up, with have the first of a two part series from the ever insightful Paul Hagen: In Search of CRM Part 1: Understanding Constituents and Processes. This article summarizes how you can get a good handle on the constituents and processes you’ll need to support with a Constituent Relationship Management system. In the second part, coming next month, he’ll talk about how to use this information to look for a CRM technology solution that will work for you.

We’ve also got a great constituent tracking article for small organizations: Tales of River Databases: Tracking Constituents in Small and Mid-Sized Organizations. This was a fun article to write. Working with the River Network, who generously funded the article, we spoke to a series of organizations that work for the protection and conservation of US lakes and rivers about their constituent database situation and needs, and wrote up a summary of the best practices and a few case studies that speak to the needs of these smaller organizations.