Resource Roundup 5/7

Okay, it's been awhile since I've done a resource roundup for the blog - too long!

The Pros and Cons of Skype for Business (Small Business Computing)
An even handed look at how well Skype - a free service to make phone calls and video calls over the web - works in business situations.

Unified Communications Options for Nonprofits (TechSoup)
Useful overview of options to manage multiple communications methods - so to forward office to cell phones, or have voice mail show up in email

Washington Post: Fundraising Via Email Is Way More Effective than via Social Networks (FrogLoop/ Washington Post)
The Washington Post posted an article about the efficacy (or lack of) of fundraising on Causes; FrogLoop offers a useful perspective on it.

Measuring Engagement and Return on Relationships (Beth's Blog)
Beth Kanter rounds up a bunch of resources that can help you think about measuring the retun on investment for engaging constituents.