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By Ben Stuart and Andrea Berry,
September 2012
As nonprofits have increasingly turned to social media, policies to govern their use have become the new frontier. It can be difficult for organizations to find examples that fit their needs. A good social media policy will provide clear guidelines as to what staff should and shouldn’t do when posting and interacting with the community on a day-to-day basis, freeing them up to think more strategically. But what’s involved in creating one?
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September 2012
Whether your organization has just a few employees or a few thousand, its staff is its most valuable resource. To manage that resource effectively, you need to track all sorts of information—from information about your employees’ demographics to salary history to their annual performance goals. How do you make sure that data is safe, accurate and easily accessible?
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August 2012
From museum stores to gift shops, organizations with retail storefronts need Point Of Sales solutions that help process transactions, provide reporting, and manage inventory. What are the options in this area?
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August 2012
Ticketing tools let you sell tickets, assign seating, and in many cases, track attendance at your organization’s events. What should you look for in a good ticketing tool, and how can it help your nonprofit?
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August 2012
Crowdsourcing can help you harness the crowd to increase awareness, cultivate new volunteers, gather information and even get work done—all for a minimal investment. How can you put it to work for you?
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August 2012
If you’re looking for a new broadcast email tool for your nonprofit, there are a lot of different options to choose from. But how do you know when it’s time to change?
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July 2012
Your organization’s blog is a place to show a little personality, share resources, highlight your expertise, and engage your constituents. What are the best tools for creating and hosting a blog?
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By Kyle Henri Andrei and Laura S. Quinn,
July 2012
The use of smartphones and other mobile devices is on the rise, and more and more nonprofits are finding creative ways to tap into their popularity to deliver services and engage constituents.
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June 2012
Odds are good that your organization is using multiple communications channels to reach people, from social media to direct mail and email to websites and blogs. Because each can attract a different audience, and may be better-suited for certain types and lengths of content, coordinating among them all can be difficult.
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June 2012
If your organization works with corporate sponsors, you’ve probably put some thought into defining the different levels of sponsorship and what to include in each. Such perks can help lure new sponsors by offering a return on their investment beyond just a charitable contribution or can tempt existing sponsors to increase their donation.
