eNews: Constituent Management and List Building

PublishDate: 
December, 2011

 

Idealware: Helping Nonprofits Make Smart Software Decisions
           

December 2011

 

 
 
 
Building An Effective Email List
An email list is one of the sharpest arrows in any nonprofit’s quiver. An effective list can maximize your reach, help foster closer relationships with constituents and improve fundraising. But what makes a list effective? For one thing, critical mass. 
 

Multiple Constituent Groups, One Database? How to Track Everyone Who’s Anyone to You
Since most organizations don’t track just one type of constituent, the idea of a single database for all of them is something of a holy grail. In reality, though, a single constituent database usually means some sort of compromise.  In this article, we walk through a framework to decide what makes sense for you.  


Multiple Constituent Groups, One Database: Case Studies

 

Three case studies from organizations in different database situations illustrating the article "Multiple Constituent Groups, One Database?"

 
 
 
 
 
 

 

 

 

 

 

 




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Upcoming Live Online Training


Looking to boost your software savvy? Here are the online seminars we have scheduled over the next month or so:

 

The Executive Series: Tactical Technology Planning
January 5, 1:00 pm - 2:30 pm Eastern. $40.00
You're proprobably aware that the right technology can streamline your processes and help fulfill your mission more effectively. But how can you know which technology project will provide your organization with the best bang-for-the-buck?  

The Executive Series: Social Media for Executive Directors
January 12, 1:00 pm - 2:30 pm Eastern. $40.00
As a decision-maker, you are responsible for figuring out which social media your organization should use. How do you work through all the possibilities, hype, and data to decide which channels actually make sense for your organization? 

The Executive Series: How to Know What People Think About You
January 19, 1:00 pm - 2:30 pm Eastern. $40.00
Communication is a two-way street: your organization speaks, and the Internet will speak back. But how do you monitor what people are saying or know what people think about you?  Are what they think your organization does and what your organization really does the same? Join us to figure out what people are saying about you and what you can do about it.  

FREE! In-Person Maine Event: Getting Beyond the "Like"
January 24, 11:00 am - 1:30 pm Eastern. $0.00
People “like” you...so what? In this session we’ll take off the kid-gloves and talk critically about how you can move constituents up a ladder of engagement from a simple “like” to actually get them to do something for your organization. This in-person lunch time event in Portland, ME is a part of the Nonprofit Technology Network (NTEN) 501 Tech Club series. 

Choosing a Low-Cost Donor Management System
January 26, 1:00 pm - 2:30 pm Eastern. $40.00
For this session you've got two options: you can either take the webinar as normal, or join us for our first-ever offering of a webinar/consulting combo pack! 

The Advanced Social Media Toolkit
January 31, 2:00 pm - February 28, 3:30 pm Eastern. $200.00
Step beyond social media basics with this 5-session course. We'll delve into advanced social media strategy and discuss how to use your social media for branding, deeper engagement, and integrated campaigns while exploring how to measure your social media impact and creating a social media policy. Offered in partnership with NTEN.

 

 

 
 

 

 

 

See more Live and Recorded Online Trainings»

 

 

 

 

 

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