There are a ton of resources on social media for nonprofits, but they are scattered all over the web (though, We Are Media[2] has done an excellent job at compiling a lot of them). With that in mind, and as a first step in our year-long social media research initiative, Idealware has compiled a library[3] of nearly 200 – and growing – resources on social media. And, we’ve incorporated an easy-to-use tagging scheme so that you can find the resources most helpful to you.
The Social Media Resource Library[3] , compiled in Delicious[4], will help your nonprofit gain valuable insights into how to best use social media for your organization. There are a lot of experts out there (while a majority of the resources tagged are from Beth Kanter[5] and Mashable[6], there are tagged items from over 50 sources), and we are making it easier for you to find what you are looking for.
So, here are the directions for finding our bookmarks and the tagging scheme which will make it easy for you to find what you are looking for.
Also, I plan to keep the repository updated, so be on the look out for new resources.
I hope this is helpful (I know I learned a lot searching through all of these!). Please let us know if you find it helpful, or how it could be improved, in the comments section.
Directions for accessing Idealware’s Delicious repository
1. Go to www.delicious.com/search[7] (you do not need a Delicious account) 2. In the upper left-hand navigation of the site, use the drop-down for the “People” tab, and click on, “go to user” 3. Where it says, “Type a username,” type in “Idealware” 4. Type in the tag of interest into the field next to the blue-shaded Idealware 5. You can filter by multiple tags Idealware Delicious Account Tagging Scheme
All resources are tagged with socialmedia.
All resources are tagged with author and/or sponsoring org/company’s name, 1st letter of 1st name and last name (i.e., Beth Kanter’s recent guest post[8] by Michael Hoffman is tagged with both bkanter mhoffman).
All resources are tagged with umbrella tag, as well as specific tools discussed (i.e., an article that discusses both Facebook and Twitter would be tagged with socialnetwork Facebook twitter), Twitter is under the umbrella of socialnetwork.
Tags (other than specific tool, i.e. Facebook or YouTube):
socialmedia socialnetwork wiki blog video photo mobile podcast tagging listening policy casestudy crowdsourcing research roi fundraising bestpractices basic intermediate advanced mustread reference
A couple of things to note about the tags:
Policy refers to organizations’ internal policies regarding social media. Casestudy does not necessary mean a detailed case study, but indicates examples from specific nonprofits. Reference means resources that link to multiple other resources (most of which should also be tagged, but I most likely missed a few). There are a handful of resources tagged with mustread. They are the ones I found particularly helpful.
I hope you find the Social Media Resource Library helpful!
