There’s little doubt that social media can and should be a powerful part of your communications mix, but what should you be using it for? For many nonprofits, it’s far more obvious that such tools can be useful than how to use them.

We created The Nonprofit Social Media Decision Guide to help organizations like yours determine what results and benefits you can reasonably expect from social media, and to guide you through the process of identifying the right channels for different goals. To help you turn the theoretical into the practical, we’ve included a workbook that lets you apply what you’re learning to your own real-world needs.

Social media is a conversation the world is having. Your organization can’t afford to be left out of it. It’s free to download. Just sign up below.